Tag Archives: teeth whitening

Bitten by Bella Labs teeth whitening system (2017)

Then my bank cancelled my card and they took out on my husbands different card. This is ridiculous and my bank is like they get away with it and they don’t give us any info to track. So now both my bank card and my husbands have to be cancelled.

October 25, 2017: The above is from PissedConsumer.com re: Bella Labs’ wrinkle cream free trial / auto-ship scam.

I was hoping that by now Bella Labs’ teeth whitening product that I wrote about in July 2016 had bitten the dust.  But this scam isn’t brushed off that easily.  There may be nothing illegal or wrong with the following business practices. But they suggest that the seller is not to be trusted. I’m using my Scam-O-Meter scoring system; -1 means true (bad), +1 means false (good), and 0 means undetermined. I penalize the seller for statements made by shills.  Contact information:

Website: Bella Labs
US phone: (818) 303-9260. (See web site for other countries.)

Ridiculous claims: -1

  • “Dentists around the world are raving about the benefits that come from at-home teeth whitening systems.”  They might switch to ranting after reading the next one.
  • Best-TeethWhitening-Kit.com: “You can, of course, go to the dentist. But what’s the point of wasting so much money on several treatments to bleach or whiten your teeth, when you can use Bella Teeth Whitening System at home?”
  • From the same reviewer: “According to studies, people with whiter smiles tend to have a healthier personal life and earn more money.”  Okay, “studies” is plural; let’s see two of them.
  • PerfectTeethPenBlog.com: “Works effortlessly in delivering professional teeth whitening treatment at home, in the office or anywhere you feel comfortable.”  Yes, you’ll look great sitting at your desk drooling with this plastic thing in your mouth.  Driving might be a good time, too.  Or you could work in a quick whitening while riding the subway.

Carmen_SandiegoSuspicious location: -1.  Bella Labs doesn’t disclose their physical address.  Their T&Cs don’t even mention the state or nation whose laws govern the agreement.  So I present my Carmen Sandiego “Where In The World’ Award.

Onerous terms: -1guarantee

  • They may charge a 5% checkout fee.
  • Once you submit an order, you can’t cancel it.
  • You can’t return an opened or used item.  This makes a risk-free trial rather difficult.
  • If you ordered a set of items, you have to return the whole set unopened and unused to avoid a penalty.
  • They charge a $10 restocking fee per unopened, unused item that you return.
  • They run an auto-ship program.  It isn’t clear how you avoid joining it.
  • They don’t guarantee that anything they say is true.
  • You can’t sue them, join a class action that’s suing them, or join a group arbitration.

Ads, spam, robocalls: -1

  • They’ll beam ads at you; spam, junkmail and robocall you; and text you at your expense.  You can opt out.
  • If you registered on a do-not-call list, hahahaha!
  • They’ll share your data with other companies that will do the same.
  • If they sell their company, your data is part of the deal.

Lying and deception: -1.  Everybody knows that “free” means you don’t have to pay for the thing.  Not now; not ever.  Right?  But not these guys.  offer

How interesting that 29.97 * 5 = 149.85.  This means that they charge the same price for the “free” boxes and the boxes that are not “free.”

Obfuscation: +1.   None found.

Screen Shot 2017-10-25 at 4.49.05 PMPhony reviews: -1.  On-site testimonials are fake.  “Lisa in New York’s” picture is for sale on iStock.  “Publisher”reviews-for-hire include Best-Teethwhitening-Kit.com and (charmingly unique English) PerfectTeethPenBlog.com.

Crummy product: -1.  See “One of the worst teeth-whitening products.”

Overpriced: -1.  Bella Labs is asking $30 per month.  Compare this to Amazon’s All Star Whitening offering; $25 for a starter kit that includes your first month’s supply of gel, and $7.59 for a month’s supply of gel.  With Amazon there’s no danger of getting entangled in an auto-ship scheme without your knowledge.  All Star Whitening also looks like a better quality product.

Bad service: -1.  PissedConsumer.com has many complaints about this.

Total score; -8

Unauthorized charges: PissedConsumer.com is stuffed with complaints about Bella Labs’ free trial sample scam.  I saw mention of an auto-ship service in the T&Cs, so if you buy anything from them it’s possible you’ll discover you’ve somehow enrolled in it. Another bad sign: Bella Labs doesn’t accept PayPal.  I’m turning on the CREDIT CARD RISK ALERT red light.

Other: ScamAdvisor.com notes “Low trust rating.  This site may not be safe to use.”

Conclusion: Stay far away from Bella Labs.