Busted! Inferno Lighter 2017

It will help you in times when you need it most when you are on picnic or lost in wild remote areas, it will help you find your way in some of the craziest nights.

So HealthyUSA extolls the Inferno Lighter.  I posted an article about them a year ago.  Today I noticed their ad on Facebook; so I guess it’s time to take another look.  Has anything changed?  And, after over a year of blogging about web scams, will I see anything new?  Contact information:

Inferno Lighter
8894 Towne Centre Dr. #105-553
San Diego, CA 92122

August 8, 2017: There may be nothing illegal or wrong with the following business practices. But they suggest that the seller is not to be trusted. I’m using my Scam-O-Meter scoring system; -1 means true (bad), +1 means false (good), and 0 means undetermined. I penalize the seller for statements made by shills.

Ridiculous claims: -1.  

  • Made, and designed by a team of engineers” Good to know it wasn’t a team of baristas or a rugby team.
  • “Did you know that recent studies have also proved butane can also be the cause of cancer?”  Hmm, something to think about as you inhale that tobacco smoke.

Suspicious location: -1.  8894 Towne Centre Dr. #105-553, San Diego, CA 92122 is a mailbox.  This address is shared by La Creme Skin Care; ScamGuard lists 23 complaints against La Creme, roundly criticized for unauthorized charges.  hq

Onerous terms: -1

  • They’ll take your money when you order a lighter, but they won’t “accept” your order until they ship it.
  • If you want a refund, you “may” need to return your unused lighter within 30 days from your order — not from the day you received it.
  • Reversing their charge on your credit card is “theft.”
  • They don’t guarantee that their products are any good, nor that anything they say is true.
  • You can’t sue them, join a class action that’s suing them, or join a group arbitration.

Ads, spam, robocalls: -1  

  • They’ll beam ads at you and spam you.  You can opt out.
  • They’ll share your data with other companies that will do the same.
  • If they sell their company, your data is part of the deal.

Lying and deception: -1.  These guys have Photoshop, and they know how to use it.


row-2-model copy

Obfuscation: -1 

  • Careful with the order form; it’s pre-filled for five lighters ($145).
  • The Terms And Conditions are unnecessarily long and legal.

Phony reviews: -1.  Clicking the testimonials just leads to the order form.  Web publisher reviews of the Inferno Lighter such as BoldSurvivalist and PreppingPros are really advertising.

Crummy product: 0.  Five Amazon customers rated it 3.9 stars, but some of the reviews look fake.  I liked this one-star review; “Cool concept, got shocked twice though. Makes very annoying high pitched sound.”  Keep in mind that a scam can involve a good product.

Overpriced: -1.  Inferno is asking $56 for one lighter.  Amazon carries Inferno Lighters for $20.  Other electric lighters on Amazon run from $15 to $29.

75% discount: -1.  True.

Total score; -9

Unauthorized charges: The Better Business Bureau rates Inferno Lighters B+, with two resolved complaints.  Inferno Lighter doesn’t accept PayPal.  I found no complaints of credit card fraud, but the association with La Creme is troubling.

Electrical hazard: As I pointed out in 2016, users of similar lighters have reported that if you touch the “flame” you’ll get a powerful shock.

Conclusion: If you like to show off gadgets, you might enjoy buying this type of lighter on Amazon.

laughBloopers: HealthyUSA shills Inferno as a “Tactical” lighter.  After the apocalypse, how will you recharge it?  “Just imagine you are stuck in jungle and you need to light any substance immediately and all you are left with is a single match stick either you give your best shot or bear with the misery, horrible, isn’t it?

What changed in a year?  In 2016 the order form disabled my browser’s back button; now it doesn’t.  Wise move; taking over peoples’ computers doesn’t gain any trust.


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